“Why should I?”
Shifts in technology, changes in buying behavior are driving CEOs and decision-makers to source new ideas for referral networking to initiate, sustain and deepen relationships.
The internet gives us an unprecedented opportunity using LinkedIn. A virtual database of professionals sorted for you by industry, location, job title, company, LinkedIn offers online reputation management, nurturing new colleagues and influencing others with your point of view.
Did you know Microsoft acquired LinkedIn in 2016? Integration of the two giants is already underway.
For my MarketingLeaders
Further integration between Microsoft and LinkedIn was announced today that encourages PPC campaigns on Bing. Wouldn’t you rather use LinkedIn for your marketing effort?
(Here’s the article: A smarter way to target your audience with Bing ads and LinkedIn – Bing ads)